Privacy Policy (GDPR-Compliant)

Effective Date: 2025

This Privacy Policy explains how we collect, use, store, and protect your personal data when you use Printmarket.eu (“Website”), operated by Smart Life Products Limited (Hong Kong). By accessing or using the Website, you agree to the practices described in this Policy.

1. Data Controller

Smart Life Products Limited
Email: privacy@printmarket.eu

2. Personal Data We Collect

We may collect the following categories of personal data:

• Account Information: name, email address, password
• Contact & Shipping Details: billing address, shipping address, phone number
• Order & Transaction Data: purchased products, order history, invoice details
• Technical Data: IP address, browser type, device information, access timestamps
• Cookies & Analytical Data: usage statistics, preferences, session information

We do not store or process credit card numbers. Payment information is transmitted securely to payment processors via encrypted SSL connections.

3. Purposes of Processing

Your personal data is processed for the following purposes:

• Processing and delivery of your orders
• Payment processing and invoicing
• Customer support and communication
• Managing your user account
• Website performance, analytics and security
• Prevention of fraud or misuse
• Compliance with legal and commercial obligations

4. Legal Basis (GDPR)

Your data is processed under the following legal bases:

• Contract performance (Art. 6(1)(b) GDPR)
• Legitimate interests (Art. 6(1)(f) GDPR)
• Compliance with legal obligations (Art. 6(1)(c) GDPR)
• Consent (Art. 6(1)(a) GDPR), where applicable

5. Data Sharing and Recipients

We may share your personal data only with:

• Logistics and shipping partners
• Payment processors and banks
• IT and hosting service providers
• External advisors (legal, accounting) where legally required
• Government authorities where required by law

We never sell your personal data or share it with advertisers.

6. International Data Transfers

Your personal data may be processed in Hong Kong or other international locations. Where data is transferred outside the European Economic Area (EEA), we apply GDPR-compliant safeguards such as Standard Contractual Clauses (SCCs) to ensure adequate protection.

7. Data Retention

We retain personal data only for as long as required:

• Order and invoice records: 5–10 years (legal requirement)
• User account data: retained until you request deletion
• Technical logs: 6–24 months

8. Your Rights Under GDPR

As an EU/EEA user, you have the right to:

• Access your personal data
• Request corrections or updates
• Request erasure (“Right to be Forgotten”)
• Restrict or object to processing
• Data portability (receive your data in a structured format)
• Withdraw consent at any time (does not affect prior processing)

To exercise your rights, contact us at privacy@printmarket.eu. We respond in accordance with GDPR timelines.

9. Cookies

The Website uses cookies for functionality, analytics, and security. You may disable cookies in your browser settings, though some features may not function properly.

10. Security Measures

We apply industry-standard technical and organizational safeguards to protect your data, including:

• 256-bit SSL encryption
• Secure hosting and firewalls
• Access control and authentication
• Continuous monitoring and security audits

Payment card data is never stored on our servers and cannot be accessed by unauthorized parties.

11. Updates to this Privacy Policy

We may update this Privacy Policy periodically. The latest version will always be available on Printmarket.eu.